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shopper brain conference europe
DUBLIN, 25-26 October 2023
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Richard Summers



Richard is a passionate campaigner and speaker on issues in education and cognition at many different engagements including TEDx ‘We Can Be Heroes’ – Brighton 2016, Cambridge University and Cambridge Judge Business School. Richard has been a consultant to the department of education on developmental neuroscience, has founded several start-up businesses, and is valued as an unconventional but pragmatic thinker in his field.
His career across data visualisation, and developing accelerated mass psychometrics uniquely qualifies him to advise major brands on how people can find brand messaging incoherent with their individual values and personalities.
He owns CrowdCat an internationally successful neurometrics marketing company and uses it as a platform to develop his research and theories on neurometrics featuring ground-breaking techniques.